SEO for International Student Recruitment: Custom Campaigns

Increase Enrolment

What We Offer

We help student recruiters generate a steady flow of new applicants.

RecruitSEO is a dedicated agency for the Canadian immigration and recruitment industry. Our SEO approach is unique. We focus on leads, conversion, and revenue instead of meaningless rankings.

Increase Student Enrollments with RecruitSEO

Education Marketing Services

Site Analysis and SEO Audits

Every successful SEO campaign begins with an asset audit and an analysis of the current site.

This helps identify what’s working, what needs improvements, and what might be holding the site (and content) back.

Website Re-Design

After years of changes and edits, it’s probably time for a fresh site.

From our experience, the majority of sites need a full redesign. This can correct many problems and improve the experience for both the user and search engines. This includes speed and navigation.

Content Planning

With your site polished up and optimized for search, it’s time to begin to add content.

Through interview sessions and detailed keyword research, we’ll identify topics and questions that will help attract prospective students to your agency.

On-Page SEO

Optimizing site content, interlinking, improving site navigation, and adding new content are all critical steps to ranking a site in search.

As part of on-page SEO, we also optimize the technical SEO of each page, and the site as a whole to ensure best practices.

Off-Page SEO

Building related backlinks and unlinked brand mentions are important steps to establishing your site authority.

When properly built, backlinks generate targeted traffic and improve your domain’s ranking with search engines.

Conversion Tracking

At the core of your SEO campaign is lead and conversion tracking.

We’ll help track calls and site inquiries to establish positive ROI for your campaign.

Conversion tracking allows you to double down on what works.

SEO Process for Student Recruiters

Here’s the process we’ll follow when building your SEO campaign.

1. Prep Work

Site and Asset Analysis
Establish Program Goals
Site Redesign
Persona Development
Content Plan
Keyword Research

2. Create & Build

Content Creation & Publishing
On-Page SEO Optimization
Off-Page SEO Optimization
Technical SEO Optimization
Link Building and Brand Mentions
Conversion Tracking Setup
Build Lead Funnels

3. Track & Optimize

Conversion Tracking
Analytic Reporting
SEO Optimization
A/B Testing and Tweaking

What Our Clients Say

With so many agencies offering SEO for student recruiters, it can be difficult to select the best recruitment SEO agency. With our work and personal experience, RecruitSEO is uniquely positioned to help you grow your organic search traffic with SEO.

Here’s what some of our clients have to say about our work:

In Bryan and Dena we found that, in addition to all their technical knowledge, they put themselves in their clients shoes to understand their needs.
It’s really a complete service: SEO, site structure, design and most importantly, our website content. Just great to work of people with such great values.

Hernan Rodas

Red Mangrove

You have been a great professional assistance. I really appreciate you going even beyond your job to accomplish our needs. It is good to know we are working with people who really care about doing their job right. It is a pleasure working with you.

María Fernanda Pareja

Latin Roots

We couldn’t have found someone better than Bryan and Dena. They understood our needs, gave us advice and helped us make our website accessible, efficient and easy for our patients.
We are very pleased with the results and we highly recommend them.

Dr. Pamela Acosta

Ecuador Dental Care

FAQs about Education SEO

Click to expand each question

We work with international student recruiters to fill the pipeline with prospective students.

To accomplish this, we: perform SEO audits, build custom sites, plan content, perform keyword research, build custom personas for content, and create new content. We also optimize on-page, off-page, and technical SEO to improve rankings and increase new enrolments.

You’ll be working with Bryan and Dena. Learn more about us here. And connect with us on Linkedin: Bryan and Dena.

Our short story is that we’ve been building and ranking sites since 2007. We lived in Ecuador for six years and experienced being an immigrant firsthand – from arrival to receiving permanent residency.

Generating traffic with SEO takes time. Depending on a number of factors, you can expect to see initial results within 4-6 months.

The full benefits of the campaign will be seen around 8-12 months after launch. It takes time for Google to index and begin to trust your site, especially with new domain names.

While other agencies will promise shorter timeframes, we want to give you realistic expectations. Our timelines are based on more than 15 years of experience.

Our service requires client input, especially during the beginning phase.

Through a few interviews via Zoom, we’ll establish specific campaign goals, determine prospect personas, and identify specific topics and types of information that they require.

Once the campaign is running, your input will continue to be critical as we optimize and track conversions and new leads.

The success of the campaign depends heavily on your input. The better quality information we receive, the better equipped we’ll be to create a productive SEO campaign.

Each student recruitment agency offers a unique combination of benefits, schools, and areas of excellence. We’ll help you tell your story and increase enrolments.

Of course, your prompt reply to requests for information will also help us as we build and execute your campaign.

You can contact us here. Or book a call here.

Our SEO campaign for recruiters starts at CAD$2000 per month. Book a call to see how an education SEO campaign can drive more enrollments.

We also offer some other SEO services outside of our monthly packages, including SEO audits, site redesigns, and content planning.

Yes, most of our plans work on a monthly retainer. These fees are paid in advance, at the beginning of the new month.

Some of our stand-alone services are billed in full when ordered. Others are billed partially when ordered, with the remainder due on delivery. We’ll let you know the specifics when we receive your order.

Ready to Increase Student Enrollment?

To get started, let’s chat. Book a call with Bryan, and we’ll see if an SEO campaign will work for your recruiting business.

GET STARTED